I te 20 o Pēpuere, i mahi tahi a Lululemon me te kamupene hangarau taiao o Ahitereiria, a Samsara Eco, ki te whakarewa i te hua nairona 6.6 tuatahi o te ao kua hangaruahia ki te whākōkī, he tohu nui tēnei i roto i te hangarua kakahu-ki-kahu me te mahi a Lululemon ki te waihanga i tētahi pūnaha rauropi porowhita. I whakamahia e Lululemon te nairona 6.6 hangarua i hangaia mai i te hangarau Samsara Eco hei waihanga i tētahi tauira o tana koti ringaringa roa Swiftly Tech, koinei te wā tuatahi kua hangaruahia taua nairona pēnei.
Tata ki te 4 miriona tana o te nairona 6,6 e hangaia ana i ia tau, ko tētahi o ngā kirihou e whakamahia whānuitia ana i roto i te umanga kakahu me te muka turanga mō te lululemon hei hanga i te nuinga o ana hua tino hokohoko, pērā i te Align me te Wunder Train reggings. He uaua te hangarua i te nairona 6,6, ā, kua whānuitia te whakamahinga i roto i ngā umanga pērā i te ahua, te motuka me te hikohiko nā ōna āhuatanga pakari me te roa. I ēnei rā, ko te nairona hangarua he mea hanga mai i ngā para rauemi muri-ahumahi, ā, he iti noa ngā momo hangarua kē atu e tutuki ana i ngā paerewa mahi hua a lululemon. Ka mahi te hangarau a Samsara Eco mā te whakamahi i ngā whākōkī hangarau hei wawahi i ngā ranunga hangai nairona 6,6 hei hanga anō i te nairona 6,6, ka taea te huri anō hei kākahu.
I mea atu a Yogendra Dandapure, te Tumuaki Tuarua o te Auahatanga Rauemi Mata i lululemon: "Ko ngā tauira matua a lululemon Swiftly kei tua atu i te auahatanga rauemi - e tohu ana i ngā mea whakahihiri me te pānga ka taea te whakatutuki mā te mahi tahi me te mahi tahi puta noa i ngā ahumahi. Ko tēnei putanga nui he tohu hurihanga ehara i te mea mō te auahatanga pumau i roto i ngā kākahu anake, engari mō ngā ahumahi katoa e hiahia ana ki te neke ki tētahi tauira porowhita ake. Kei te tumanako mātou ki te mahi tonu me Samsara Eco ki te āwhina i te whakatinanatanga o tēnei hangarau hou i roto i ngā marama me ngā tau kei mua."
Neke atu i te 90 ōrau o te nairona i whakamahia i roto i ia tauira tihi o te lululemon Swiftly i hangaia mā te whakamahi i te tukanga whakaora whākōkī a Samsara Eco, ā, he rite tonu te taunga, te āhua me te kounga o ēnei tauira ki tā ngā manuhiri e tumanako ana mai i ngā hua lululemon. I whakaatu anō hoki te tauira Swiftly i te tirohanga whānui a te kamupene ki te tango i ngā kākahu nairona lululemon, tae atu ki ngā reke lululemon, i te mutunga o te wāhanga huringa ora, ka whakakotahi me ētahi atu rauemi kore-kahu hei hanga nairona hangarua hei whakamahi i roto i ngā hua lululemon hou.
I mea atu a Paul Riley, te Tumu Whakahaere Matua me te kaiwhakaū o Samsara Eco: "Ko tā mātou hononga ki a lululemon he taahiraa nui ki te aro atu ki te wero o te para kakahu, ā, e whakaatu ana i te kaha ki te waihanga i tētahi pūnaha rauropi porowhita mō ngā kākahu. I tīmata mātou me te nairona 6,6, engari i a mātou e whakawhānui tonu ana i tā mātou whare pukapuka o ngā whākōkī kai kirihou, ka whakatakotohia e tēnei te huarahi o ngā mea ka taea te hangarua puta noa i ngā momo ahumahi. He wā tino nui tēnei mō te heke mai o te ahua me te hangarua tauwhiro."
E ai ki ngā pūrongo o mua:
Kua pānuitia e lululemon tētahi hononga mahi tahi mō ngā tau maha me te kamupene hangarau taiao o Ahitereiria, a Samsara Eco, hei whakawhānui ake i te huringa hangarua mai i te kakahu ki te kakahu. Mā tēnei mahi tahi auaha, kei te mahi a lululemon ki te hanga i te nairona me te polyester hangarua mutunga kore mai i āna hua mā te whakamahi i tēnei tukanga porowhita.
Ko tēnei hononga mahi tahi te tauira hou o te whāinga a te kamupene, arā, ko Be Planet, ā, he taahiraa whakahihiri ki te whakatutuki i tētahi pūnaha rauropi porowhita i te tau 2030. He kaiārahi a Samsara Eco i roto i te hangarua kirihou mutunga kore, e hangarua ana i ngā ranunga nairona me te polyester mahi-teitei e whai wāhi nui ana ki ngā hua lululemon.
"Ko te nairona tonu te mea nui rawa atu hei whakatutuki i ā mātou whāinga hua pumau mō te tau 2030. E whakaatu ana tēnei hononga i te āheinga ki te aro atu ki ngā hiahia kāore anō kia tutuki mā te auahatanga ngātahi." I kī a Yogendra Dandapure, te tumuaki tuarua o te auahatanga rauemi mata i lululemon, "Mā te tukanga tukatuka whākōkī patent a Samsara Eco, kei te whakatairanga mātou i te hurihanga o ngā para kākahu ki te nairona me te polyester kounga teitei, hei āwhina i a mātou ki te whakatutuki i tā mātou moemoeā hangarua mai i te tīmatanga ki te mutunga."
Koinei te haumi tuatahi a lululemon ki tētahi kamupene hangarua, ā, ko te mahi tahi tuatahi tēnei a Samsara Eco i roto i te umanga kakahu. Whai muri i te $56 miriona te pūtea Raupapa A i tērā tau, ka puta te mahi tahi me te haumi a lululemon i te mea kei te whakarite a Samsara Eco ki te hokohoko, me te kawe mai i te kaha hangarua mutunga kore ki te umanga ahua. He tohu nui tēnei i roto i te mahere a Samsara Eco ki te hangarua i te 1.5 miriona tana o te kirihou ia tau i te tau 2030. Ka mahi tahi ngā kamupene e rua ki te hanga i te nairona me te polyester hangarua hou mai i ngā para kakahu, ka kawe mai i ngā momo rauemi iti te pānga ki ngā rauemi nui mō te umanga kakahu mahi teitei.
I mea atu a Ted Dagnese, te Tumuaki o te Mekameka Tuku i lululemon: "He taahiraa nui tā mātou mahi tahi me Samsara Eco ki tētahi pūnaha rauropi porowhita. Kei te akiaki mātou i te auahatanga puta noa i te mekameka uara, ā, e harikoa ana mātou mō te tikanga o tēnei mō te umanga kākahu mahi ā-ao me tā mātou haerenga ki te kore hiko."
He mea nui te hangarua i roto i te ao hokohoko me te kākahu o te heke mai. Kei te whakatairanga a Lululemon i tana mekameka uara, tae atu ki
Ngā Rauemi Tauwhiro: I te Paenga-whāwhā kua taha ake nei, i whakarewahia e lululemon āna hua tuatahi i hangaia mai i te nairona tipu mai i ngā pūtake whakahou hei wāhanga o tētahi hononga maha-tau me te kaiārahi rauemi tauwhiro, a Geno.
Wheako Kaihoko: Nā te kaha tonu o te mahi me te whai wāhi nui ki te kaupapa hokohoko anō a lululemon, arā, ko Like New, kua roa ake te ora o te hoahoa hua.
Te hangarua mai i te kakahu ki te kakahu: I te taha o Samsara Eco, kei te hangarua a lululemon i ōna kākahu hei hua hou e whakamahi ana i ngā para hei whakahou i te nairona me te polyester hangarua.
"E whakahīhī ana mātou kei te whakararuraru tēnei hononga mahi i te umanga kākahu. Ko te kaha o Samsara Eco ki te hangarua i ngā kakahu ranu, tae atu ki te nairona, he otinga nui mō te wero o te para kakahu. He mea hou tēnei, ā, ko te mahi tahi me lululemon he tohu nui hei whakatere i te haerenga kati o te hangarua kakahu." Paul Reilly, Tumu Whakarae me te kaiwhakaū o Samsara Eco.
E whakapau kaha ana a lululemon ki te hanga hua e pai ake ana i ngā huarahi katoa mā te whakatakoto i ngā whāinga pūtaiao hei tūāpapa mō ngā whāinga mahi āhuarangi kua whakarārangihia i roto i te Kaupapa Pānga Waitohu.
Ngā Puna: Ngā pane matua o te muka matū, lululemon, NTMT Textile New materials, whatunga
Wā tuku: Maehe-05-2024